Client: Alpha LSG
Role: UX, Design, Art Direction, Prototyping
Concept ideas on the IFR (In flight Retail) app for Alpha LSG. Alpha were looking to push more products to the consumer whilst they fly.
Intuitive UI combined with an eCommerce heart I helped realise version 2 drafts of an already popular app in the play/app store.
A potential replacement to the current in flight magazine, the app would run on an iPad on the seatback and allows one to browse seasonal products and read up on the latest celebrity fashion trends.
There is a lot of opportunity in this sector with obvious technical challenges and I had to be mindful of this when designing the app.